Having a Mobile-Friendly Website is of utmost importance nowadays.
ClearVoice research tells us that over 6 in 10 consumers won’t return to a website if they have trouble accessing the site on their mobile device.
Then, it makes sense that your website should be designed, developed, and optimized specifically for mobile devices.
So let’s see how to do this.
Mobile-Friendly Website: Importance
Mobile phones have become a part of our lives and have made our life easier. A web development company will tell you that mobile phone users are increasing daily, and mobile sites are getting more hits than desktop websites. People prefer to use their smartphones as they can access anything from anywhere at any time!
People are not just looking for information but also want to buy products from their mobile devices. They prefer to make purchases on their mobile phones because it is easy, fast, and convenient!
This is because people don’t have much time or patience to search for the product they want on a desktop or laptop; they just want everything in front of them!
There are many reasons why you need to make your website mobile-friendly, including:
- Increased traffic – With more than half of all internet browsing on smartphones and tablets, you can’t afford to have a mobile-friendly site. It will mean that you’re missing out on potential customers who might be looking for your services while they’re on their phones or tablet.
- Increase in sales – A recent survey found that 68% of consumers would not purchase from a website that wasn’t mobile-friendly! So not having a mobile-friendly site could be costing you big time in lost sales opportunities!
- Improved customer experience – If your site isn’t mobile-friendly, it will be harder for users to navigate around it. This means they won’t be able to find what they’re looking for as easily and could leave your site feeling frustrated and annoyed with the experience. This will only add up to more negative reviews and feedback, leading more customers away from your business completely!
- Improved SEO – Google has made it clear that they want their search results to be as relevant as possible for users. To do this, Google looks at things like click-through rate and bounce rate when determining which pages should appear in the SERPs for specific keywords. If your site isn’t mobile-friendly, it will have lower click-through rates and higher bounce rates than those that are. This means that if someone searches for something on their phone or tablet, but can’t find what they’re looking for because your site isn’t mobile-friendly, then Google will think that your site is less relevant than other sites.
6 Test Tools to check Mobile-Friendly of Your Website
Mobile-friendly websites are essential for any business. With mobile users increasing every day, making your website compatible with mobile devices is important.
Here are some tools that can help you check whether your website is mobile-friendly:
The Google Mobile-Friendly Test is a free tool that checks if your website is mobile-friendly. If it’s not, you will get a message informing you how to fix the issues.
